DARE BEAUTY CENTER

DARE TO GET IN THE MOOD

Creative direction Production

Dare Beauty Center is one of the most popular beauty parlors in Bucharest. After 12 successful years in the industry, they moved to a wider, nicer & improved location. Ending a decade of success and starting another, this is a manifesto film showcasing their personality and the new hotspot in town.

Synopsis: Luana arrives for a regular hair job at the beauty center. Once the tranformation is done, her mood gets activated and a booster of joy unfolds.